MAKE YOUR SALON PROFITS SOAR THIS SUMMER

If there is one thing you can do for your clients this summer (in fact all year round), it’s to insist they use sunscreen.

Quite often it’s a reminder to your clients about the benefits of why a quality sunscreen is an essential part of their skin care regime. 

Ultimately it’s prescribing a tailored sun protection program for their skin and selling them the in-salon treatments and home care products they need to stay fully protected from the harsh rays – not just in summer, but all year round!

In New Zealand we have a population of 4.8 million and a reported 80,000+ people each year who get skin cancer (sunsmart.org.nz, November 2019). That’s a scary statistic!

When it comes to prescribing a sun protection program for your clients, there is no one size fits all approach.

No two skins are the same, so be sure you are prescribing the right product for their skin type, texture and condition.

A gold standard sunscreen will protect against UVA and UVB rays as well as infrared radiation (IR) and high energy visible light (HEV).

These rays are all part of the sunlight spectrum which come from UV exposure.

  • UVB rays affect the upper epidermal layers of the skin and contribute to burning.
  • UVA rays and HEV penetrate the dermis and it’s the over exposure to these rays that causes premature ageing.

Daily sun protection is paramount and is one step that should never be skipped.

Your clients invest a lot of time and money in their skin – help them protect their investment with a tailored sun protection program – and watch your salon profits soar.

Be sure to get in contact with us if you have any questions, comments, thoughts or ideas that you’d like us to blog about.

Disclaimer: This website contains the opinions and ideas of Savvy Salon Marketing Ltd. The strategies outlined may not be suitable for every individual and are not guaranteed or warranted to produce any particular results. They are provided with the understanding that Savvy Salon Marketing Ltd is not engaged in rendering legal, tax, investment, insurance, financial, accounting, or professional advice. Savvy Salon Marketing Ltd strongly recommends that if the user requires any such advice or services, a competent professional should be consulted. Furthermore, this website contains information based on the research and experience of Savvy Salon Marketing Ltd. Thoughts and opinions may change. No warranty is made with respect to the accuracy or completeness of the information contained herein, and Savvy Salon Marketing Ltd specifically disclaim any responsibility for any liability, loss or risk personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the contents of this website.

Copyright Savvy Salon Marketing Ⓒ 2019 All Rights Reserved.

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Disclaimer: This website contains the opinions and ideas of Savvy Salon Marketing Ltd. The strategies outlined may not be suitable for every individual and are not guaranteed or warranted to produce any particular results. They are provided with the understanding that Savvy Salon Marketing Ltd is not engaged in rendering legal, tax, investment, insurance, financial, accounting, or professional advice. Savvy Salon Marketing Ltd strongly recommends that if the user requires any such advice or services, a competent professional should be consulted. Furthermore, this website contains information based on the research and experience of Savvy Salon Marketing Ltd. Thoughts and opinions may change. No warranty is made with respect to the accuracy or completeness of the information contained herein, and Savvy Salon Marketing Ltd specifically disclaim any responsibility for any liability, loss or risk personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the contents of this website.

Copyright Savvy Salon Marketing Ⓒ 2019 All Rights Reserved.