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SALON SOCIAL MEDIA
The nuts and bolts of how to navigate
algorithms, hashtags, followers and all things social.
The One Tip Salon Business Owners Need to Know to Succeed on Instagram
The One Tip Salon Business Owners Need to Know to Succeed on Instagram https://youtu.be/qcuXvmIhwto In today’s digital age, social media
Maximise Your Instagram Engagement: Insider Tips for Crafting Engaging Posts
Maximise Your Instagram Engagement: Insider Tips for Crafting Engaging Posts https://youtu.be/WdcGRUtM4vM Looking to have a thriving social media presence to boost your salon business success? Instagram is definitely the perfect place to be! With over 1 billion monthly users and features that are continually evolving, Instagram is the right place to reach your potential clients. Once you have a clear idea of who your ideal clients are, you can start crafting engaging posts that will keep them coming back—and visiting your salon! Here are some of the best-kept industry secrets to help you create posts that really stand out: First off, captions are crucial. They’re a great way to get your brand message across, show off your creativity, and connect with your followers. You can even use emojis or hashtags, or ask a question to get people talking. Just try not to be too click-baity—you want to create captions that really resonate with your audience. Next, mix it up a bit! Scroll-stopping design is key
Craft a Compelling Salon Instagram Bio: The Secret Formula to Winning New Followers
Did you know that your salon’s Instagram bio is your chance to make a great first impression? It’s true! And, unfortunately, that chance is extremely short-lived.
Salon Social Posts Not Getting Results? Do These 5 Things
Social media organic is not just a matter of posting pretty pictures and churning out stories. It’s a planned execution of delivering value content regularly and building and nurturing relationships consistently.
Organic Salon Marketing Explained
Organic salon marketing should be the foundation of any salon business marketing plan. Get organic right and you will see a flow of clients and sales but there is no quick fix or shortcut.
15 Christmas Promotions for your Salon
Christmas is a great opportunity to increase sales for every salon owner.
If you are a salon owner, this can be a great time to rethink your marketing ideas to leverage Christmas and the holiday season.
5 Tips For Planning Effective Salon Social Media Content
5 TIPS FOR PLANNING EFFECTIVE SALON SOCIAL MEDIA CONTENT Have you ever sat down to write a post for Facebook
How to Create A Salon Marketing Plan And Beat COVID
HOW TO CREATE A SALON MARKETING PLAN AND BEAT COVID In the wake of COVID-19 lockdown, there was a tsunami
5 Tips To Create Better Social Media Posts
5 TIPS TO CREATE BETTER SALON SOCIAL MEDIA POSTS Social media is a fabulous way of connecting with your current
Action Cures Fear: 3 Salon Marketing Strategies You Must Do Now
ACTION CURES FEAR: 3 SALON MARKETING STRATEGIES YOU MUST DO NOW There is no doubt that salon owners (and their
12 Strategies To Keep Your Salon Alive During COVID-19
12 STRATEGIES TO KEEP YOUR SALON ALIVE DURING COVID-19 It’s been two weeks since we went into lockdown and I
How To Develop A Winning Salon Marketing Promotion
SALON PROMOTIONS HOW TO DEVELOP A WINNING SALON MARKETING PROMOTION A well-put-together salon marketing promotion can be very lucrative for
Act With Integrity In Your Salon Or Risk Losing Your Business
ACT WITH INTEGRITY IN YOUR SALON OR RISK LOSING YOUR BUSINESS Over the weekend I had an interesting experience that
7 Tips To Get Your Salon Till Ringing This Festive Season
7 TIPS TO GET YOUR SALON TILL RINGING THIS FESTIVE SEASON The busy festive season is a great opportunity to
How To Set Your Salon Pricing With Confidence
HOW TO SET YOUR SALON PRICING WITH CONFIDENCE This week I had the privilege of interviewing Kaz Staples, former managing
How To Stay Sane In The Busy Festive Season
HOW TO STAY SANE IN THE BUSY FESTIVE SEASON In the lead up to the festive season, there is a
4 Simple Salon Marketing Search Strategies: Get Found Online
4 SIMPLE SALON MARKETING SEARCH STRATEGIES: GET FOUND ONLINE Search Engine Optimization (SEO) is a must for any salon looking
Upselling & Cross-Selling In Your Salon With Confidence
UPSELLING & CROSS-SELLING IN YOUR SALON WITH CONFIDENCE I often hear salon owners tell me they (or their staff) lack
How to Create an Effective Marketing Plan That Gets Results
HOW TO CREATE AN EFFECTIVE MARKETING PLAN THAT GETS RESULTS With summer fast approaching, many salons will be brimming with
Three Ways To Improve Your Salon Business
THREE WAYS TO IMPROVE YOUR SALON BUSINESS I was talking to a salon owner recently and she asked me, “how
Find a Cool Name For Your Salon
WHAT’S IN A NAME? When it comes to naming a newborn baby there are countless books written on the subject
Purpose Built Salon Marketing: Let’s Do This Together
PURPOSE-BUILT SALON MARKETING Hi, my name is Kirsten McHarg and I created Savvy Salon Marketing for you – a salon
Understanding Your Salon Marketing Strategy
understanding your salon marketing strategy A strong salon marketing strategy is as important to the success of your salon or
